National Public Radio

Mediabistro Course

Blogging: Analytics, SEO, and Content

Blogging: Analytics, SEO, and ContentWork with the former marketing director at Conde Nast Digital to improve your search rankings, integrate social, and increase traffic to your blog! Starting November 5, Jim Hopkinson will teach you how to analyze KPIs, monetize your blog through ads, sponsorships, and affiliates, and leverage your blog toward a larger platform such as publishing, speaking, or consulting. Register now!

What Makes A Story Successful On Facebook?

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National Public Radio has been wondering: What makes a story tick on Facebook? The company examined its geotargeted stories throughout July, August, and September, and found that nine types of stories in particular tended to do rather well on Facebook: place explainers, crowd pleasures, curiosity stimulators, news explainers, major breaking news, feel-good smilers, topical buzzers, provocative controversies, and awe-inspiring visuals.

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Journalists Note Facebook’s Role In 2012 Election

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Some of the premier journalists of the 2012 election cycle joined CNN Political Director Mark Preston for a Facebook Politics Live panel discussing the role that Facebook and other social media channels play in their coverage. The journos were part of a series of live-streamed interviews and discussions from the University of Denver’s DebateFest held before Wednesday night’s first presidential debate between President Barack Obama and Republican challenger Mitt Romney.

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