
Facebook launched the second phase of its test of the Collections feature Wednesday, adding some new retail partners to the mix and testing five open graph actions: want, save, add, collect, and wishlist.

Facebook launched the second phase of its test of the Collections feature Wednesday, adding some new retail partners to the mix and testing five open graph actions: want, save, add, collect, and wishlist.
Lisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here. 
Facebook will leave the pinning to Pinterest for a short while, as the Collections feature it began testing earlier this month is on hold temporarily, presumably so that the social network can optimize the feature for mobile.

How many times have you seen a brand share an image of something that you’d like to buy? Facebook is taking a step toward closing that loop with Collections, allowing users to not only like, but collect, want, or buy products that brands share through images on the social network.

Social media contest and promotion creator Votigo strapped on its shoes for a campaign it is powering for Neiman Marcus — Christian Louboutin shoes, specifically.