“Twitter owns social TV. Facebook is trying to get there.” Joseph Pigato, managing director of customer-engagement firm Sparked, spoke those words Wednesday during a panel at mediabistro’s Inside Social Marketing conference in New York, “What We Can Learn from TV’s Top Social Campaigns,” where he was joined by Sesame Workshop Director of New Media Communication Daniel N. Lewis and moderator Natan Edelsburg, vice president of Sawhorse Media and writer for mediabistro’s Lost Remote blog.
Facebook announced Tuesday that the application modules it introduced for Timeline in March have now been rolled out to all users, encouraging app developers in a post on its developer blog to incorporate these sections into their apps
The revolving door of engineers leaving Facebook continues to spin, as Silicon Valley venture-capital firm Draper Fisher Jurvetson announced that the social network’s head of product for Android, Bubba Murarka, was named a general partner and managing director.
It didn’t take long for Netflix to start informing investors through Facebook. Last week, the Securities and Exchange Commission ruled that companies can keep investors abreast of news through Facebook, Twitter, and other social media sites — a decision largely motivated by Netflix CEO Reed Hastings. Thursday, Hastings took to Facebook to announce that over the past three months, Netflix users have watched 4 billion hours of programming.
Soon, investors will be able to learn more about companies in the same space where they play Candy Crush Saga. The Securities and Exchange Commission declared Tuesday that companies can notify their investors of news through Facebook and Twitter.
Netflix users can finally link their accounts to their Facebook profiles following a long battle in Washington, D.C., which resulted in last December’s overhaul of the 1988 Video Privacy Protection Act, which had previously prevented video-rental companies from sharing users’ viewing data.
Granted, it’s only one seat, but critics of Facebook’s board of directors bemoaning the lack of women, aside from Chief Operating Officer Sheryl Sandberg, will likely welcome the addition of University of California, San Francisco Chancellor Susan Desmond-Hellmann.
Netflix CEO Reed Hastings appeared on CNBC Thursday morning, where he spoke with Julia Boorstin about the Securities and Exchange Commission’s investigation of his Facebook post about Netflix topping 1 billion hours of viewership in June.