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Discover Marketing Secrets Behind Katie's Twitter Success

  <em>Katie</em>'s Lisa RaphaelLisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here.

Journalists Restrict Their News Sources To Facebook And Twitter

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As part of an experiment called “Behind Closed Doors on the Net”, five journalists from Canada, France, Switzerland and Belgium will be locked in a house from February 1st to 5th. The goal will be to determine what image of the news they receive when interpreting solely through Social Media. This analysis can certainly help provide some analysis into Twitter, which unexpectedly rose as the primary communication channel for protestors during the recent Iranian election, and has recently been used a tool for aid in Haiti.

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