Facebook’s efforts to cozy up to media organizations appear to be timely, as Internet users who arrive at the 26 news websites analyzed in a new study from Pew Research Center via directly typing in those sites’ URLs or via bookmarks spend far more time on those sites, view more pages, and return more times per month.
Facebook turned to The Wall Street Journal to fill a position based on further intertwining the social network with news, as Editor of Emerging Media Liz Heron announced — appropriately, in a Facebook post — that she is leaving the Journal to join Facebook.
When Facebook Co-Founder and CEO Mark Zuckerberg introduced the social network’s redesigned News Feed last March, he repeatedly referred to it as a “personalized newspaper.” And a new News Feed design the social network is currently testing, which was discovered by Fast Company’s Co.Design, indicates a further push to bring newspaper-like elements to Facebook’s primary destination.
A total of 47 percent of Facebook users get news on the social network, trailing Reddit (62 percent) and Twitter (52 percent), but due to the size of its user base, when looking at U.S. adults overall, Facebook blows away its social network competition, with 30 percent getting news from the site, and YouTube coming in a distant second, at 10 percent, according to the latest study from Pew Research Center.
The average Facebook user does not come to the social network in search of news, but he or she usually winds up discovering news anyway, as a new study from Pew Research Center, in collaboration with the John S. and James L. Knight Foundation, found that of the 64 percent of U.S. adults who are Facebook users, 47 percent of that group “ever” gets news from the social network, leading Pew to call 30 percent of U.S. adults “Facebook news consumers.”
Facebook and Twitter in China? Not so fast: Chinese daily newspaper People’s Daily contradicted a report earlier this week by Hong Kong paper the South China Morning Post that certain websites would be unblocked in a free-trade zone the government is planning to introduce in Shanghai.
These days, news gets out at an alarming speed. We no longer have to wait for the evening news or the morning paper to find out what’s happening in the world around us. Within seconds of an event unfolding, we not only know what’s happening, but we’ve seen a flood of comments and opinions surrounding the event.
What has the third-largest newspaper in the U.K. and the largest free newspaper in the world done to result in a fourfold increase in traffic coming from Facebook? Metro shared its Facebook strategies with the social network for a case study on its developers page.
In an effort to clean up the clutter, Facebook introduced a redesigned News Feed Thursday. Co-Founder and CEO Mark Zuckerberg, ironically enough, compared the company’s vision to that of a newspaper. If users just want to see stories about Wall Street, they can flip to the business section. On this new Facebook News Feed, if users just want to see posts from their friends, they can simply select that, and their news feeds will only be populated by their personal connections. Facebook feels that this redesign will make it easier for users to access and read what they want.