Facebook teamed up with Boston Consulting Group to release a study in June on how its data center in Luleå, Sweden, is impacting the local economy, and the social network undertook a similar venture with RTI International to measure the economic effects of its data center in Forest City, N.C.
Students in North Carolina’s Rutherford County School District will be part of a pilot program aimed at bringing them free Wi-Fi as the result of a collaboration between Facebook, the Town of Forest City (where the social network has a data center), Rutherford County Schools, and PANGAEA Internet.
Facebook found itself in the middle of another “damned if you do, damned if you don’t” situation involving content posted to the social network, this time over a photo of a young girl’s bare backside that was posted to the Coppertone page to mimic the classic 1953 ad from the sunscreen company of a young girl’s bathing suit being pulled down by a small dog.
Facebook scored high marks in a recent report on the “green Internet” by Greenpeace, as the environmental organization called out the social network’s transparency on environmental issues, its usage of renewable energy at its data centers, and its creation of the Open Compute Project.
Facebook mentions of Small Business Saturday were 1,200 percent higher on the actual day (Nov. 30) than during the week leading up to it, and the #smallbusinesssaturday hashtag saw usage skyrocket 2,300 percent that same day, according to statistics from the social network.
Renewable energy is in the wind at Facebook, as the social network announced that when its data center in Altoona, Iowa, begins serving traffic in early 2015, the facility will be fully powered by a new wind energy project in nearby Wellsburg.