Facebook jumped into the hard plastic gift card market in January with the Facebook Card, which allows you to spend and keep track of money used at places such as Sephora, Jamba Juice, and Olive Garden. We haven’t heard much about it lately, but it appears that Facebook has partnered with drugstore Rite Aid to sell more Facebook Cards.
Job seekers! Prepare for big interviews and land your dream job with the help of our Job Search Intensive, and interactive online event starting June 11, 2013. Over four weeks, we'll show you how tow revamp your resume, get noticed by recruiters, nail your interviews, and negotiate your salary. Sign up for our Webcast Only or Full Registration package. Either way, save by signing up soon. 
Last week, Facebook entered the gift card market with the Facebook Card — a new addition to Facebook Gifts. Unlike other gift card options offered by Gifts, this is a plastic card that can be used at Target, Sephora, Jamba Juice, and Olive Garden. Noah Mallin, vice president of social media for brand agency Digitas, thinks that the Facebook Card could be a very powerful way that brands learn more about users’ spending habits, and it could also revolutionize mobile ads.
Users of Facebook and other social networks were thirsty for Coca-Cola in August, as the beverage giant sat atop the growth list for the Optim.al Index for the month, along with pulling in the most likes for the month.
