Mass Relevance, a social integration platform that worked with Facebook and CNN on Election Insights, announced Thursday that it has integrated 25 billion pieces of content into visualizations on TV, billboards, stadium displays, websites, mobile applications, and more.
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The graph search friends-based search engine Facebook announced Tuesday can be a valuable source for valuable sources for journalists, and for photos, as well, Journalist Program Manager Vadim Lavrusik wrote in a note on the Facebook + Journalists page.
Celebrities had a great year on Facebook in 2012. Rihanna rose up the page charts to be the most popular human-based page on the social network, and several athletes saw their likes go up considerably around the time of the Olympic Games in London. However, Facebook’s popularity among those who don’t have iPhones or Android devices made Facebook for Every Phone the most popular page in 2012, according to Quintly.
Two of the most popular topics in 2012 were the Summer Olympic Games in London and the U.S. presidential election. People on Facebook talked about both quite a bit, so it’s not shocking that U.S. swimmer Michael Phelps’ biggest sponsor (Subway) and Fox News were among the most popular Facebook pages of 2012, according to a study by the Track Social Blog.
With 2012 drawing to a close, Wednesday was year in review time at Facebook, as the social network released its 2012 Year in Review, as well as instructions for its users to create their own year in review posts.
The Melbourne Cricket Ground was the site of the most check-ins by Facebook users in Australia this year, while boy band One Direction was the most-discussed topic on the social network, and the song listened to most often Down Under via the Spotify application on Facebook was “Skinny Love” by Bon Iver, according to Facebook data released exclusively to Herald Sun parent News Ltd.
We know that many brands saw rapid gains during the 2012 Olympic Games in London, but how many brands were able to sustain that growth through the 2012 Paralympic Games? Alchemy Social, an Experian company, released a graph showing how popular fan pages attracted more likes through both events.
We’ve heard from just about everyone else regarding how popular the 2012 Summer Olympic Games were on Facebook, but now it’s time for the social network to dish out its official statistics. The site noted that there were more than 116 million posts and comments related to the Games in London. And athletes collectively added 12.2 million likes to their pages between the opening and closing ceremonies.
Nike wasn’t the only winner among brands on Facebook at the Olympic Games. New statistics from AlchemySocial, an Experian company, show that BP and Samsung were also pretty popular on the social network in that time frame.
Now that we know which athletes won both the social and actual Olympic Games, it’s time to figure out which brands did best in London via Facebook. According to Socialbakers, Nike left everyone else in the dust.
