Digital marketing agency im.mk, a Facebook Preferred Marketing Developer, released an updated version of its iOS application aimed at allowing page administrators to quickly and easily create Facebook ads on their iPhones, and Take an Ad now supports the social network’s recently introduced local awareness ads.
Can the colors page administrators use on their Facebook pages impact engagement? Yes, according to analytics provider Wisemetrics, which created an application to help page admins determine the best colors for their pages.
Facebook officially announced the introduction of call-to-action buttons for pages, saying that the feature will roll out in the U.S. over the next few weeks and worldwide next year, although several page administrators already had access to the feature prior to the social network’s official announcement.
Facebook announced a host of new features aimed at encouraging publishers to share more content on the social network, introducing the ability to target posts by users’ interests, a way to eliminate posts that are out of date, a new Smart Publishing tool and improvements to domain insights.
In November 2013, Internet marketing firm TechWyse created an infographic detailing the specifications for Facebook ad and image sizes, but much has changed since then, so the company released an updated cheat sheet infographic.
Unlike the page administrators of the Facebook page (SPOILER ALERT) for AMC drama series The Walking Dead, AllFacebook.com will be kind enough to warn you that there is a spoiler at the end of this post.
Social media management tool Gain added new features aimed at its enterprise customers, including the ability to mass-edit posts on Facebook, as well as to perform bulk actions and set up multiple approval rounds.