The ability to schedule posts on Facebook is generally a useful feature, but sometimes it backfires, as was the case when a post appeared on the late Joan Rivers’ Facebook page plugging Apple’s new iPhone 6.
Facebook announced two tweaks to its News Feed algorithm aimed at ensuring that the content users see is timely: Posts related to trending topics will be ranked higher, and the rate at which users like or comment on posts shortly after they go live will be factored in.
Facebook did not budge on its real-name policy in a meeting Wednesday at its headquarters in Menlo Park, Calif., with activists representing the LGBT (lesbian, gay, bisexual and transgender) community and drag queens, with the only concession being a promise to reinstate deleted profiles for two weeks, which did little to quell anger toward the social network.
Facebook’s enforcement of its real-name policy has put it at odds with a community that it has a strong history of supporting, the LGBT (lesbian, gay, bisexual and transgender) community, as drag queens who use names that are not their legal names are being forced to change the names on their accounts on the social network.
Facebook continued its ongoing efforts to help media companies and publishers use its platform with Tuesday’s launch of Facebook Media, a new site geared specifically toward public figures, organizations and media companies.
Facebook appears to be testing another way to promote engagement with pages, as some users who like posts in which pages are tagged are seeing related content modules suggesting that they like the tagged pages.
Facebook announced that it has teamed up with the Cherie Blair Foundation for Women to help support the women entrepreneurs’ organization’s mentoring program.
The holiday season is approaching, bringing with it the prime season for brands running contests on Facebook. On that note, Facebook application creator ShortStack shared 18 tips for building social media contests, in infographic form.