
Use of timeline for pages has led to a 13 percent increase in post engagement on Facebook, according to a new study published by London-based analytical marketing tool Sotrender.

Use of timeline for pages has led to a 13 percent increase in post engagement on Facebook, according to a new study published by London-based analytical marketing tool Sotrender.

Business-card creator Moo.com is finally putting the business in business cards, extending an offer of free card creation to brands based on their timeline pages.

Facebook marketing firm GroSocial announced the launch of a new survey widget in partnership with online survey provider SurveyMonkey.

Facebook page-creation vendor Lujure announced the launch of its new system to create and customize Facebook pages and tabs, adding that it has received $500,000 in funding from angel investors including Rackspace and TechStars.

Engagement is the name of the game for Facebook page administrators, and comments are among the easiest ways to stimulate back-and-forth with users on the social network.

Facebook tab application developer Tabfusion is bringing a little foursquare-like flavor to timeline for pages with its newest app, which allows users to check in to pages.

Eye-tracking outfit EyeTrackShop turned its eyes to timeline for pages and found that the cover image was king.

Facebook announced that it will test a promote button, which will allow managers of pages for small and midsized businesses to promote their content by creating sponsored stories or ads.

So, here’s the thing: In many ways, hiring a Facebook page administrator is akin to hiring a poster child for your brand. This trusted manager will maintain and update your Facebook presence as if he or she is the brand itself that has come to life.

The real-time page insights Facebook announced at its Facebook Marketing Conference Feb. 29 are now live for most pages, and we have the full list.