Austrian law student Max Schrems and his Europe Versus Facebook group have been a thorn in Facebook’s side since challenging the social network’s privacy policies in 2011, and they are now going after bigger game: Safe Harbor, the agreement between the U.S. and the European Union that gives more than 3,000 U.S. companies — including Facebook, Google and Apple – the ability to capture personal data from European users.
Facebook and other social networks did not fare well in a new study on public perceptions of privacy from the Pew Research Center’s Internet & American Life Project, as 81 percent of respondents said they felt “not very” or “not at all secure” using social media sites when sharing private information with other trusted people or organizations.
When you’re on the move, exploring various sites — maybe for research reasons, maybe just for fun — you’re often offered the chance to log in via your Facebook account, rather than creating a whole new account with a site you may never visit again. Sounds simple enough, right? But as with most things that seem too good to be true, there are hidden dangers that may make this convenience more trouble than it’s worth, allowing applications creepy access.
Confirming last week’s predictions, the European Commission, the central antirust authority of the European Union, approved Facebook’s $19 billion acquisition of cross-platform messaging application WhatsApp, which was originally announced in February.
Facebook finally began officially addressing concerns about the permissions and privacy settings in its Messenger applications, with some mobile users seeing posts atop their News Feeds titled, “Messenger: Myths vs. Facts,” containing a “Learn More” button that brings users to a post by Peter Martinazzi, a product manager on the Messenger team.
Why the mistrust? Yet another survey – this one of 4,000 U.S. adults, conducted by MyLife– found that respondents believe Facebook is less trustworthy with their personal information than the government (hello, does anyone remember the National Security Agency and Prism?), LinkedIn or Google.
The class-action suit filed against Facebook in Vienna, Austria, by Austrian law student Max Schrems and his Europe Versus Facebook group is still alive despite its rejection by the commercial court in the city, as the regional court completed its “a limine” review and ordered Facebook Ireland to respond within four weeks.
Facebook is facing another privacy-related lawsuit from Austrian law student Max Schrems and his Europe Versus Facebook group, but this time, the class-action suit will be heard on the group’s home turf in Austria, rather than in Ireland, where Facebook’s European operations are based.
The amount of user data available to brands on Facebook is staggering, but how can they make sense out of all the information and ensure that their campaigns are targeting the users who are most likely to be interested in their products and services? That’s where Umbel comes in.