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Watchtower: Pandemic Labs’ Homegrown Take On Facebook Analytics

David Cohen — Fri, 17 May 2013 10:20:13 +0000

Social media agency Pandemic Labs created its own take on Facebook analytics from scratch, resulting in Watchtower, a comprehensive tool that allows page administrators to analyze their pages, as well as those of their competitors.

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Introducing Facebook For Google Glass

Justin Lafferty — Thu, 16 May 2013 14:03:13 +0000

While there have been two unofficial Facebook applications for Google Glass, Google announced Thursday at its I/O conference that an official Facebook app is coming to the high-tech specs. It will allow Google Glass owners to instantly share photos to their Facebook accounts.

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Facebook Pushes Online Safety For LGBT Community

David Cohen — Thu, 16 May 2013 13:53:55 +0000

Facebook continues to look out for its users who are part of the LGBT (lesbian, gay, bisexual, and transgender) community, using a post on its Facebook Safety page to promote “What LGBT Communities Should Know About Online Safety,” a tip sheet from the LGBT Technology Partnership, Stop Think Connect, and the National Cyber Security Alliance.

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INFOGRAPHIC: Facebook Shortcuts

David Cohen — Thu, 16 May 2013 12:20:26 +0000

Who doesn’t love a good shortcut, especially when it comes to Facebook and other social networks? Social analytics firm Quintly compiled a list of shortcuts for Facebook — as well as Twitter, YouTube, and Google Plus — in the infographic below.

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The Daily Beast Temporarily Banned From Facebook Due To Painting Featuring Bea Arthur’s Breasts

David Cohen — Thu, 16 May 2013 11:02:22 +0000

With more than 350 million photos per day being added to Facebook, the social network’s huge work load of content moderation will inevitably result in a few mistakes being made, but Bea Arthur’s breasts likely are not high on the list of potential reasons for discipline. Yet that’s exactly what happened to The Daily Beast.

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Child Safety Groups Take Aim At Instagram

David Cohen — Wed, 15 May 2013 16:46:38 +0000

Facebook-owned photo-sharing network Instagram is under fire from advocates for children’s safety, with more than 4,500 signatures having been collected on a petition on Change.org that calls for Instagram to make the default settings private for users aged 13 through 17, and not geotag- and geolocation-enabled.

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ThroughGlass Brings More Facebook Functionality To Google Glass

David Cohen — Wed, 15 May 2013 13:22:21 +0000

Google Glass is not even available to the public yet, and there are already two Facebook applications for the head-mounted device, with photo-sharing app Glass to Facebook now joined by the much more thorough ThroughGlass.

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Facebook Tests ‘Post’ Button On Top Bar

Justin Lafferty — Wed, 15 May 2013 13:00:07 +0000

Facebook wants users to be able to post to the News Feed from anywhere on the site, even when they are already on the News Feed. Some users are seeing a post button on the top of the site. Facebook was testing a similar button in March.

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STUDY: Breaking Up Is Hard To Do, And Facebook Doesn’t Help

David Cohen — Tue, 14 May 2013 12:50:03 +0000

Breaking up is hard to do, and according to a study by the University of California, Facebook makes the process even more difficult.

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Facebook Updates IOS App: Events Quicker; Photos Easier To Save, Share, Report

David Cohen — Tue, 14 May 2013 10:48:57 +0000

Facebook rolled out an update for its iOS application Monday, mainly featuring quicker loading times for events and the ability for users to save photos from the social network onto their devices.

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STUDY: More Top Brands Flock To Instagram

Justin Lafferty — Mon, 13 May 2013 12:24:57 +0000

Brands have an overwhelming presence on Facebook, but has that transferred into the site’s photo-sharing network, Instagram? New figures from Simply Measured show that more brands are becoming hip to Instagram, as 67 percent of the Interbrand 100 (top companies such as Coca-Cola, McDonald’s, and Disney) have a presence on the site, compared with 57 percent in February.

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Marketo’s Jason Miller On Facebook For B2B: Why So Serious?

Dennis Yu — Mon, 13 May 2013 12:10:01 +0000

Dennis Yu, CEO of BlitzMetrics, will speak at the AllFacebook Marketing Conference June 5 in San Francisco.

We caught up with Jason Miller, Marketo’s social media strategist, at the Marketo Summit Conference to talk Facebook business-to-business marketing and spill his best tips to drive leads.

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A Guide To Marketing On Facebook Home

Guest Writer — Sat, 11 May 2013 14:05:58 +0000

Facebook has recently shared that on Facebook Home, engagement with the social network has increased 25 percent compared to the standard Facebook mobile application. In this case, engagement refers to the expected: commenting, liking and sharing, but also refers to additional time spent in the app such as messaging.

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Facebook Updates Pages Manager For IOS

David Cohen — Thu, 09 May 2013 16:57:56 +0000

Facebook released version 2.0 of its Pages Manager for iOS application, adding features such as photo filters and stickers, but removing insights such as clicks and people talking about this, as well as other features, albeit temporarily.

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Facebook To Mozilla: Add WebP Support To Firefox

David Cohen — Thu, 09 May 2013 12:37:40 +0000

Facebook announced last month that it was experimenting with the use of Google’s WebP image format due to its smaller file sizes for photos, and now the social network is trying to get Firefox parent Mozilla on board.

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