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Mediabistro Course

Web Analytics

Web AnalyticsStarting July 30, master Google Analytics to build traffic and increase sales for your brand! In this course, you'll learn how to use metrics to develop a digital strategy for your business, determine what to look for in analytics reports, use your findings to improve your online initiatives and more. Register now!

Six Simple Tips For Better Facebook Page Success

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If your brand’s Facebook page isn’t exactly the life of the social media party, there’s still hope. Digital marketing agency iCrossing studied the brand pages of Fortune 500 companies for one year and came up with some ways that engagement can be fostered. Although most page administrators don’t have the big bucks to spend on campaigns, the six steps from iCrossing apply to any budget.

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