
Adobe used its Summit 2013 digital marketing conference in London Wednesday to introduce predictive publishing capability for its Adobe Social platform.

Adobe used its Summit 2013 digital marketing conference in London Wednesday to introduce predictive publishing capability for its Adobe Social platform.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
Glow Digital Media, which was named a Facebook Strategic Preferred Marketing Developer last September, hopes to kick-start engagement for its clients within the social network’s news feed with this week’s launch of its Engagement Accelerator tool for its Glow Machine social advertising platform.

There are two schools of thought when it comes to cover images for Facebook pages. Some page administrators prefer to stick with one cover image in order to maintain a consistent brand message, while others believe variety is the spice of life, and change their cover images constantly. PageCovery offers a scheduling tool that may prove useful for the latter.

Facebook marketing outfit TabSite is already done with its list for the upcoming holiday season. However, the list is not a shopping list, but rather a checklist for how brands and retailers should approach the most important time of their year.

Two third-party social-media-management tools are now one, as HootSuite Thursday announced its acquisition of Seesmic, saying that it will continue to support Seesmic but convert business users to HootSuite and urge Seesmic users to sample HootSuite’s offerings.

Facebook tab developer SocialAppsHQ added scheduling to its arsenal with its launch of Social Planner, which enables page administrators to schedule updates on Facebook, as well as LinkedIn and Twitter.

Facebook added a feature for page administrators that had been available via third-party tools such as Buffer, allowing them to schedule posts in advance.