When an Ivy League university releases a study suggesting that the social network you work for will lose 80 percent of its user base between 2015 and 2017, even going as far as to compare your company to an infectious disease, there is only one way to respond — with humor.
Facebook is already experiencing some erosion in usage, but will the social network see 80 percent of its user base disappear between 2015 and 2017? Possibly, according to a new study by researchers from Princeton University, which compared the life cycles of ideas with the life cycles of diseases.
What Would I Say?, an application created at Princeton University‘s HackPrinceton last weekend, claims to be able to predict Facebook users’ status updates in the tones they usually use, but when we tried it, the results, while accurate in terms of topic, seemed as if they were composed by Yoda.
Harvard University is the birthplace of Facebook, and, according to research from Online Universities, the Crimson also dominate the Ivy League in terms of Facebook likes and people talking about this, with more than 10 times the likes of runner-up Yale University.
The ability to back-date content on Facebook’s timeline profile only goes back to 1800, which previously would not have been an issue due to the lack of 212-year-olds on the social network. But some brands have been around for more than 212 years, and the launch of timeline for pages is forcing those brands to be creative.