Everyone has had at least one teacher make a positive difference in their life. Maybe it was a fourth-grade teacher who showed you the way when you were struggling, or a college professor who tied classroom knowledge to real-life applications. By bragging about your favorite teacher, you could win a free course from our parent site, Mediabistro. Even just participating merits a $50 coupon toward a Mediabistro class.
Lisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here. 
People are doing just about everything nowadays through Facebook — except buying ketchup. Heinz has not been seeing the results it has hoped for through Facebook’s storefront, and a marketing director spoke recently at a conference in London about how it’s tough to sell through Facebook.
Walmart and Energy Sheets teamed up for a simple Facebook contest: The individual Walmart store page to get the most likes will get a visit from rapper Pitbull, an Energy Sheets brand ambassador. However, thanks to a grassroots social media campaign, the Miami native might need to bring a coat. The current leader? Kodiak, Alaska.
Facebook announced that it will test a promote button, which will allow managers of pages for small and midsized businesses to promote their content by creating sponsored stories or ads.
