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Facebook App Links: 1B Created Thus Far, Now Available For Mobile App Ads

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Facebook introduced App Links, an open, cross-platform solution for application-to-app linking, at its F8 global developer conference in San Francisco April 30, and the social network announced in a developer blog post Tuesday that more than 1 billion unique App Links have been enabled by mobile developers, adding that App Links can now be used in mobile app ads through Preferred Marketing Developers.

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FbStart Registration Now Open To All Developers

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When Facebook announced its FbStart program to provide developers of mobile applications with up to $30,000 worth of free tools and services at its F8 global developer conference in San Francisco last month, registration was immediately opened to F8 attendees. The social network announced Wednesday that registration is now open to all developers with apps that have been live at least 30 days.

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