
Facebook advertising and marketing developer Optimal announced the release Wednesday of its Audience Matrix social analytics product, which taps the company’s proprietary consumer analytics database of more than 2.5 million affinities and interests.

Facebook advertising and marketing developer Optimal announced the release Wednesday of its Audience Matrix social analytics product, which taps the company’s proprietary consumer analytics database of more than 2.5 million affinities and interests.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
A Facebook page paying tribute to actor Morgan Freeman, R.I.P. Morgan Freeman, has drawn more than 867,000 likes (n just a few days, despite the fact that, happily, Freeman is alive and well.