Why limit yourself to one, two, or a handful of sources for analytics to track marketing campaigns on Facebook and other social networks, when you can access 20 industry leaders via one platform? That was the thinking behind the expanded Marketing Cloud ecosystem introduced by Salesforce.com Friday.
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This afternoon Facebook announced a crack down on developers who were involved in the sale of user IDs to companies like Rapleaf. The full details were articulated on the company’s developer blog and emails were sent to developers.