Facebook co-founder and CEO Mark Zuckerberg held his second public question-and-answer session Thursday at the company’s headquarters in Menlo Park, Calif., and topics that came up included whether or not Facebook will add a dislike button; the social network’s role in discussions about issues such as the deaths of Michael Brown in Ferguson, Mo., and Eric Garner in Staten Island, N.Y.; whether Graph Search will launch in other languages; and the controversial News Feed study by social scientists from Facebook, Cornell University and the University of California-San Francisco.
Thursday morning was the perfect time for Thursday Market to announce the national launch of its social referral network for service professionals, with the site’s integration with Facebook playing a major role.
Social relationship infrastructure provider Sprinklr, a Facebook Preferred Marketing Developer, has acquired influencer advocacy company Branderati, and Branderati CEO Mark Curtis will join Sprinklr’s New York office as a general manager of its advocacy business unit.
A recent survey from multichannel loyalty and engagement platform PunchTab revealed that 75 percent of moms do NOT intend to use social media for back-to-school shopping this year. And yes, that includes Facebook. Whaaat?
What would you get if you put Yelp, Angie’s List, and Facebook in a blender? The result might look a little something like whodoyou, which mines content and advice shared on Facebook and other social network to provide recommendations for local businesses in the top 500 cities in the U.S. and more than 50 international markets.
An upcoming study from Web-content and customer-experience-management provider Kentico Software highlighted some of the challenges faced by brands on Facebook and other social networks, as its survey of more than 300 adults aged 18 and up found that the majority of them usually ignore posts by brands.
Where do information-technology professionals turn for help in reaching purchasing decisions for their companies? According to a recent survey of 400 IT professionals tasked with technology purchase decisions, from IDG Connect, social networks have closed the gap on search, and Facebook, in particular, has made strides.