Stéphane Le Viet, founder and CEO of Facebook social recruiting company Work4 Labs, shared four ways that Facebook’s recently introduced advertising options can be used as part of the recruiting process.
In February, the business, tech, and social media industries were abuzz with the results of a study by the Pew Research Center’s Internet & American Life Project, during which it was revealed that in America, “droves of users” were taking breaks from Facebook. In the days that followed, the headlines worried about the fact that 27 percent of people were planning on taking a break from the world’s largest and supposedly most popular networking site.
LinkedIn may be a great resource for professionals to connect with and contact other people regarding job opportunities, but about those who are fresh out of college with resumes full of part-time jobs and internships? Eyal Grayevsky figured that college students and recent graduates usually have more Facebook friends than LinkedIn connections, so he helped create FirstJob to enable the newest job seekers to find employment through Facebook relationships. The site officially launched Monday.
Facebook will set up a temporary office in Vancouver, British Columbia, where it will conduct “boot camps” to train recent software engineering graduates for full-time positions with the social network, according to a report in The Vancouver Sun.
Ever wondered if you have what it takes to work for Facebook (even if you’re not applying for a job as the company’s global head of diversity)? Some members from Facebook’s recruiting team went on Reddit for an AMA (Ask Me Anything) session, answering questions about what it’s like to work at Facebook and what kinds of applicants they look for.
Facebook announced the launch Wednesday of a jobs board application from the Social Jobs Partnership, a collaboration between the social network, the Department of Labor, the National Association of Colleges and Employers, the DirectEmployers Association, and the National Association of State Workforce Agencies.
Facebook is still the social network of choice among the U.S. work force, with 83 percent of respondents to a survey by social recruiting platform Jobvite having Facebook profiles, but Twitter and LinkedIn showed strong gains in 2012 versus 2011. Those Facebook, Twitter, and LinkedIn accounts are likely active, as well, as Jobvite also found that three-quarters of respondents were actively looking for or open to new jobs.
Ad targeting has become standard practice on Facebook, as advertisers can now point their messages toward people who are 25 years old, living in Miami, have been to college, and list baseball as an interest. Ziv Eliraz, CEO of social recruiting platform Zao, thinks employers can use similar tactics to target job ads to those who have work experience and education relevant to the positions.
When most people think of a social media site that’s tailored to job searching and recruitment, the obvious answer seems to be LinkedIn. However, Facebook is becoming more prominent in those arenas just by sheer volume. Many of the site’s 955 million users are eager to connect their job applications to their profiles, according to Susan Vitale, chief marketing officer of recruitment platform iCims. Vitale told AllFacebook that through iCims’ technology, more people are tying their application to their Facebook pages than their LinkedIn profiles.