Red Bull - AllFacebook

PropelAd Lets Facebook Page Admins Know Which Posts To Promote

Justin Lafferty — Fri, 03 May 2013 19:43:47 +0000

While other Facebook page-management utilities track engagement and metrics in real-time, trying to figure out which posts to promote (and when) is still somewhat of an inexact science. Recently launched out of beta, PropelAd aims to take the guesswork out of promoting posts. The platform recommends to page administrators when posts should be promoted.

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STUDY: What Do Millennials Like On Facebook?

Justin Lafferty — Wed, 10 Apr 2013 14:14:05 +0000

One of the most important groups on Facebook — in terms of marketing — is millennials. These young adults are the most active on Facebook and the people whom advertisers are trying to figure out. Compass Labs, a Facebook Preferred Marketing Developer in ads and insights, recently answered the question, “What do millennials like?”

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INFOGRAPHIC: How The Harlem Shake Shook Up Facebook, YouTube

Justin Lafferty — Mon, 04 Mar 2013 17:44:29 +0000

Facebook loves the Harlem Shake, and we don’t just mean the company’s employees. Various renditions of the dance are plentiful both on YouTube and Facebook. Unmetric and the Shorty Awards recently took a look at how the Harlem Shake spread throughout both sites in an infographic, posted on Mashable. While Jeff Gordon’s version rocked YouTube, the dances done by Lego, Beats by Dre, and Nerium Int. were among the most popular on Facebook.

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INFOGRAPHIC: Facebook’s Development In Three Years

Justin Lafferty — Thu, 27 Dec 2012 13:29:19 +0000

In January 2010, Facebook had just 337 million users — a figure that has ballooned to roughly 1 billion this year. While Facebook is still most popular in the U.S., the social network has grown in leaps in bounds in countries such as Brazil and India over the past three years. An infographic from Socialbakers illustrates how the demographics of Facebook have changed since 2010.

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The Red Bull Stratos Project: How A Jump From The Stratosphere Affected Facebook Pages’ Likes

David Cohen — Tue, 16 Oct 2012 16:12:51 +0000

Energy drink Red Bull did not see a direct sugar rush in terms of likes for its Facebook page as a result of its Red Bull Stratos project, which featured daredevil Felix Baumgartner successfully jumping to Earth from the stratosphere, but the like total for Baumgartner’s Facebook page shot into the stratosphere, and the Red Bull Stratos Facebook page saw robust growth, as well, according to sister site AllFacebook Stats.

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Facebook Marketing Firm Betapond Acquires App Developer IPlatform

David Cohen — Thu, 27 Sep 2012 12:50:33 +0000

Consolidation of Facebook-related companies made its way across the pond, as Ireland-based Facebook marketing firm Betapond announced its acquisition of U.K.-based application developer iPlatform, as reported by TechCrunch.

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Red Bull Plays Ball With Facebook Places In San Francisco

Caitlin Fitzsimmons — Wed, 06 Oct 2010 12:59:32 +0000

San Francisco Giants player Tim Lincecum and his sponsor Red Bull are using Facebook Places in a new promotion on the streets of San Francisco.
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