Did you forget to plan something special for your significant other on Valentine’s Day? Facebook would rather you skip getting a rose from outside of the gas station and instead get your special someone a Facebook Gift. Users who are in relationships have been prompted on desktop and mobile to buy gifts for their partners, and those who are single have been asked to buy gifts for friends.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
Valentine’s Day, coming up Thursday, is a day for love — both in real life and on Facebook. Newly released statistics from the social network show that there are 200 percent more relationships added Feb. 14 compared with any other day of the year.
Tired of being single on Facebook? A Brazilian website offers Facebook users the chance to go the Manti Te’o route and create a girlfriend out of thin air. By paying from $10 to $99, NamoroFake.com.br will materialize a fictional girlfriend who will lovingly comment on your timeline, creating the illusion that you’re in a relationship.
Have you ever gone through your friends list and wondered, “How do I know this person?” There’s actually a way to see all engagement between yourself and a friend — friendship pages, which recently got the timeline treatment.
What’s the protocol for Facebook friendship after a romantic relationship ends? There’s not really one set rule. A recent study by a Western University master’s candidate revealed that even though the relationship is over, many people are hesitant to break ties on Facebook.
A new application puts the relationship status of your Facebook friends on one screen. If you were ever curious and didn’t feel like clicking on each individual profile, RelationBook allows you to see who’s single, who’s in a relationship, and who describes their situation as “it’s complicated.”
Who really has the most influence on Facebook: Men or women? Married people or singles? That’s what two New York University scholars wanted to find out. Their study, published in Science Magazine, revealed some interesting data points.
Something about public proclamations tends to make them more official. Wedding vows, for instance, seem to seal the deal to all who are present. And Facebook relationship status updates kind of have the same effect. I guess that’s why it’s such a big deal that Prince Harry’s now ex-girlfriend Chelsea seemingly made their most recent break up official by changing her status on Facebook to no longer being in a relationship.
Most of us have been there before, either one of the participants of an ended relationship or a friend that merely witnesses the proclamation on our Facebook newsfeed. Not to mention, public proclamations on Facebook seem to be the trendy thing for celebrities to do these days. But why is Facebook, of all things, such a powerful factor in Harry and Chelsea’s breakup?
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