Some Facebook iOS users who installed the social network’s most recent update, version 7.0, received access to a new feature, Highlights, under a new tab, People.
Location, demographic, interests, and behaviors — these four criteria represent the foundation of Facebook’s new core audiences ad-targeting options, which it will begin rolling out in the coming weeks, and the social network also announced in a post on the Facebook for Business page that its partner categories targeting options will be added to its ads create tool.
Breaking up is hard to do, but for many Facebook users, their friends rally around them to provide comfort immediately after the change in their relationship statuses, according to the final installment in the Valentine’s Day series by the Facebook Data Science Team.
What happens to status updates before and after two Facebook users enter into relationships? The Facebook Data Science Team was on the case as part of its series on love and Facebook for Valentine’s Day week.
Detroit has the highest percentage of single people among U.S. cities, while single people are most likely to find relationships in Colorado Springs, Colo., and the ratio favors males seeking opposite-sex relationships in Memphis, Tenn., while females find the most favorable numbers in San Francisco, according to some Valentine’s Day facts and figures released by the Facebook Data Science Team and the social network’s consumer communications department.
With Valentine’s Day coming up Friday, Facebook provided some statistics to help marketers on the social network take full advantage of the holiday.
Facebook’s sponsored stories have seen their highs and lows, with the lowest low occurring when the ad unit became the subject of a class-action lawsuit, but sponsored stories will be history after April 9, according to a list of breaking changes to Facebook’s ads application-programming interface published on the social network’s platform roadmap.
Can the closeness of the mutual friends of both participants in a romantic relationship help determine the strength of that relationship? A study by Cornell University Computer Scientist Jon Kleinberg and Facebook Engineer Lars Backstrom sought to find out.