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<title>Revenue - AllFacebook</title>
<link>http://allfacebook.com</link>
<description>The Unofficial Facebook Blog - Facebook News, Facebook Marketing, Facebook Business, and More!</description>
<copyright>Copyright 2013</copyright>
<lastBuildDate>Thu, 23 May 2013 21:27:13 +0000</lastBuildDate>
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<item>
<title>Facebook Revenue Dips Globally In 2013 Q1</title>
<description><![CDATA[<p>Although <a href="http://investor.fb.com/eventdetail.cfm?EventID=127569" target="_blank">Facebook&#8217;s overall revenue</a> took a hit from the fourth quarter of the 2012 fiscal year, the company earned $1.25 billion in <a href="http://allfacebook.com/tbg-adparlor-mobile-stats_b92204" target="_blank">ad revenue</a> in the first quarter of 2013 — 30 percent of which came from mobile ads. Total revenue hit $1.46 billion, a 38 percent increase from the first quarter of 2012.</p>
<p> <a href="http://allfacebook.com/facebook-q1-2013-financials_b116410#more-116410" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Justin Lafferty</dc:creator>
<comments>http://allfacebook.com/facebook-q1-2013-financials_b116410#disqus_thread</comments>
<link>http://allfacebook.com/facebook-q1-2013-financials_b116410</link>
<guid isPermaLink="false">http://allfacebook.com/?p=116410</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Ad Revenue]]></category>
		<category><![CDATA[Ads]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[ARPU]]></category>
		<category><![CDATA[Asia]]></category>
		<category><![CDATA[Average Revenue Per User]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Financials]]></category>
		<category><![CDATA[First Quarter]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Net Income]]></category>
		<category><![CDATA[Net Loss]]></category>
		<category><![CDATA[Q1]]></category>
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<pubDate>Wed, 01 May 2013 16:59:19 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2013/01/shutterstock_113340037.jpg" width="290" height="140" medium="image" />
</item>
<item>
<title>Jason Helfstein Of Oppenheimer &amp; Co. Maintains ‘Outperform’ Rating On Facebook</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2013/04/OppenheimerLogo.jpg"><img class="alignright size-full wp-image-114902" style="margin-left: 10px; margin-bottom: 10px;" title="OppenheimerLogo" src="http://allfacebook.com/files/2013/04/OppenheimerLogo.jpg" alt="" width="180" height="180" /></a>Facebook received some lukewarm news on <a title="Mark Zuckerberg Takes Beating On Wall Street, Other NYC Streets" href="http://allfacebook.com/mark-zuckerberg-lee-munson-katsu_b114368" target="_blank">Wall Street</a> courtesy of analyst Jason Helfstein of <a title="Report: Mutual Funds Not Wary Of Facebook" href="http://allfacebook.com/mutual-funds-buy-facebook_b93917" target="_blank">Oppenheimer &amp; Co.</a>, who reiterated an “outperform” rating on the social network’s stock and lowered his target price to $32 per share from $33.</p>
<p> <a href="http://allfacebook.com/jason-helfstein-oppenheimer-outperform_b114901#more-114901" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>David Cohen</dc:creator>
<comments>http://allfacebook.com/jason-helfstein-oppenheimer-outperform_b114901#disqus_thread</comments>
<link>http://allfacebook.com/jason-helfstein-oppenheimer-outperform_b114901</link>
<guid isPermaLink="false">http://allfacebook.com/?p=114901</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Barron's]]></category>
		<category><![CDATA[Cost Per Thousand Impressions]]></category>
		<category><![CDATA[CPM]]></category>
		<category><![CDATA[Earnings Per Share]]></category>
		<category><![CDATA[EBITDA]]></category>
		<category><![CDATA[Jason Helfstein]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Oppenheimer & Co.]]></category>
		<category><![CDATA[Revenue]]></category>
		<category><![CDATA[Shares]]></category>
		<category><![CDATA[Tech Trader Daily]]></category>
		<category><![CDATA[Wall Street]]></category>
<pubDate>Tue, 09 Apr 2013 17:09:04 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2013/04/OppenheimerLogo.jpg" width="290" height="140" medium="image" />
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<item>
<title>The 10 Biggest Fibs By Facebook Tool Providers</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2013/03/yu_10steps.png"><img class="alignright size-full wp-image-113538" title="yu_10steps" src="http://allfacebook.com/files/2013/03/yu_10steps.png" alt="" width="180" height="180" /></a>Software is the new snake oil. At the click of a button, you have 1 million fans, incredible engagement, sales coming out of your ears, and your car parked for you. Only that last one is <a href="http://online.wsj.com/article/SB10001424052748703734504575125883649914708.html" target="_blank"><span>true</span></a>, by the way. Just because there are more than 1 billion users on Facebook, doesn&#8217;t mean your Facebook page has <em>Field of Dreams</em> on all of them. So let&#8217;s look at the most common fibs things by tool providers in our space. Nod knowingly or comment below if you recognize them.</p>
<p> <a href="http://allfacebook.com/the-10-biggest-fibs-by-facebook-tool-providers_b113527#more-113527" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Dennis Yu</dc:creator>
<comments>http://allfacebook.com/the-10-biggest-fibs-by-facebook-tool-providers_b113527#disqus_thread</comments>
<link>http://allfacebook.com/the-10-biggest-fibs-by-facebook-tool-providers_b113527</link>
<guid isPermaLink="false">http://allfacebook.com/?p=113527</guid>
		<category><![CDATA[News]]></category>
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		<category><![CDATA[Analysis]]></category>
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		<category><![CDATA[dennis yu]]></category>
		<category><![CDATA[ECommerce]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Fans]]></category>
		<category><![CDATA[Fibs]]></category>
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		<category><![CDATA[Likes]]></category>
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		<category><![CDATA[Reach]]></category>
		<category><![CDATA[Revenue]]></category>
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		<category><![CDATA[Snake Oil]]></category>
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<pubDate>Thu, 21 Mar 2013 13:44:12 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2013/03/yu_10steps.png" width="290" height="140" medium="image" />
</item>
<item>
<title>Cowen Analyst John Blackledge Cautious On Facebook</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2013/01/CowenLogo.jpg"><img class="alignright size-full wp-image-107776" style="margin-left: 10px; margin-bottom: 10px;" title="CowenLogo" src="http://allfacebook.com/files/2013/01/CowenLogo.jpg" alt="" width="180" height="180" /></a>Wall Street <a title="J.P. Morgan Analyst Doug Anmuth Reverses Course On Facebook Outlook" href="http://allfacebook.com/j-p-morgan-doug-anmuth-outlook_b107676" target="_blank">continues to weigh in on Facebook</a>, but <a title="Cowen Group" href="http://www.cowen.com/" target="_blank">Cowen &amp; Co.</a> Analyst John Blackledge was not as optimistic about the social network as his counterpart at J.P. Morgan, Doug Anmuth, assigning the company a neutral rating.</p>
<p> <a href="http://allfacebook.com/cowen-john-blackledge-neutral_b107775#more-107775" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>David Cohen</dc:creator>
<comments>http://allfacebook.com/cowen-john-blackledge-neutral_b107775#disqus_thread</comments>
<link>http://allfacebook.com/cowen-john-blackledge-neutral_b107775</link>
<guid isPermaLink="false">http://allfacebook.com/?p=107775</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Cowen & Co.]]></category>
		<category><![CDATA[Cowen Group]]></category>
		<category><![CDATA[Doug Anmuth]]></category>
		<category><![CDATA[J.P. Morgan]]></category>
		<category><![CDATA[John Blackledge]]></category>
		<category><![CDATA[Revenue]]></category>
		<category><![CDATA[Shares]]></category>
		<category><![CDATA[Stock Price]]></category>
		<category><![CDATA[Wall Street]]></category>
<pubDate>Thu, 03 Jan 2013 10:51:47 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2013/01/CowenLogo.jpg" width="290" height="140" medium="image" />
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<item>
<title>Facebook On Advertising, Monetization During 3Q Earnings Call: We’re Just Getting Started</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/10/Relax.jpg"><img class="alignright size-full wp-image-102944" style="margin-left: 10px; margin-bottom: 10px;" title="Relax" src="http://allfacebook.com/files/2012/10/Relax.jpg" alt="" width="300" height="205" /></a>A common theme during Facebook’s <a title="Facebook Continues Mobile Monetization Push In Third-Quarter Earnings Call" href="http://allfacebook.com/3q-mobile-monetization_b102920" target="_blank">third-quarter earnings call Tuesday</a> was the fact that many of the social network’s monetization efforts launched in the past few months, and evaluating their progress as of Sept. 30 was too soon in most cases.</p>
<p> <a href="http://allfacebook.com/advertising-monetization-3q_b102943#more-102943" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>David Cohen</dc:creator>
<comments>http://allfacebook.com/advertising-monetization-3q_b102943#disqus_thread</comments>
<link>http://allfacebook.com/advertising-monetization-3q_b102943</link>
<guid isPermaLink="false">http://allfacebook.com/?p=102943</guid>
		<category><![CDATA[News]]></category>
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		<category><![CDATA[David Ebersman]]></category>
		<category><![CDATA[Developers]]></category>
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		<category><![CDATA[Facebook Exchange]]></category>
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		<category><![CDATA[Gifts]]></category>
		<category><![CDATA[Mark Zuckerberg]]></category>
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		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Mobile App Install Ads]]></category>
		<category><![CDATA[Monetization]]></category>
		<category><![CDATA[News Feed]]></category>
		<category><![CDATA[Page Post Ads]]></category>
		<category><![CDATA[Promoted Posts]]></category>
		<category><![CDATA[Revenue]]></category>
		<category><![CDATA[Samsung Mobile USA]]></category>
		<category><![CDATA[Sheryl Sandberg]]></category>
		<category><![CDATA[Third Quarter]]></category>
<pubDate>Wed, 24 Oct 2012 11:06:28 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2012/10/Relax.jpg" width="290" height="140" medium="image" />
</item>
<item>
<title>Facebook Struggles In Europe In 3Q</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/10/EuropeMap.jpg"><img class="alignright size-full wp-image-102916" style="margin-left: 10px; margin-bottom: 10px;" title="EuropeMap" src="http://allfacebook.com/files/2012/10/EuropeMap.jpg" alt="" width="180" height="180" /></a>At one point during <a title="Facebook Posts 3Q Net Loss On Increased Revenues; Totals 1.007 Billion Monthly Active Users, 640M Mobile MAUs" href="http://allfacebook.com/3q-earnings-release_b102893" target="_blank">Facebook’s third-quarter earnings conference call</a>, Chief Financial Officer <a title="More Details Emerge On Communications Between Facebook, SEC Prior To IPO" href="http://allfacebook.com/sec-barbara-jacobs-bloomberg-ipo_b101733" target="_blank">David Ebersman</a> mentioned that <a title="Facebook On European Outage: DNS Issue, Not Anonymous Hack" href="http://allfacebook.com/european-outage-dns-issue-not-anonymous-hack_b102029" target="_blank">Europe</a> has been a challenge for the social network. Based on the financial results released by the company Tuesday, Ebersman’s comment was an understatement.</p>
<p> <a href="http://allfacebook.com/europe-3q-struggles_b102915#more-102915" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>David Cohen</dc:creator>
<comments>http://allfacebook.com/europe-3q-struggles_b102915#disqus_thread</comments>
<link>http://allfacebook.com/europe-3q-struggles_b102915</link>
<guid isPermaLink="false">http://allfacebook.com/?p=102915</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[David Ebersman]]></category>
		<category><![CDATA[Earnings]]></category>
		<category><![CDATA[Europe]]></category>
		<category><![CDATA[Revenue]]></category>
		<category><![CDATA[Third Quarter]]></category>
<pubDate>Tue, 23 Oct 2012 19:18:10 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2012/10/EuropeMap.jpg" width="290" height="140" medium="image" />
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<item>
<title>Facebook Posts 3Q Net Loss On Increased Revenues; Totals 1.007 Billion Monthly Active Users, 640M Mobile MAUs</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/10/EarningsMagnifyingGlass.jpg"><img class="alignright size-full wp-image-102894" style="margin-left: 10px; margin-bottom: 10px;" title="EarningsMagnifyingGlass" src="http://allfacebook.com/files/2012/10/EarningsMagnifyingGlass.jpg" alt="" width="269" height="180" /></a>Facebook posted a net loss of $372 million in the <a title="Facebook To Release Third-Quarter Results Oct. 23" href="http://allfacebook.com/third-quarter-oct-23_b101716" target="_blank">third quarter of 2012</a> using generally accepted accounting principles, or $59 million following the GAAP income tax provision for the third quarter of $431 million, compared with net income of $227 million in the third quarter of 2011, on revenue of $1.26 billion, which was up 32 percent from $954 million in the year-ago period.</p>
<p> <a href="http://allfacebook.com/3q-earnings-release_b102893#more-102893" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>David Cohen</dc:creator>
<comments>http://allfacebook.com/3q-earnings-release_b102893#disqus_thread</comments>
<link>http://allfacebook.com/3q-earnings-release_b102893</link>
<guid isPermaLink="false">http://allfacebook.com/?p=102893</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Daily Active Users]]></category>
		<category><![CDATA[Earnings]]></category>
		<category><![CDATA[GAAP]]></category>
		<category><![CDATA[Generally Accepted Accounting Principles]]></category>
		<category><![CDATA[Mark Zuckerberg]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Monthly active users]]></category>
		<category><![CDATA[Net Income]]></category>
		<category><![CDATA[Net Loss]]></category>
		<category><![CDATA[Revenue]]></category>
		<category><![CDATA[Taxes]]></category>
		<category><![CDATA[Third Quarter]]></category>
<pubDate>Tue, 23 Oct 2012 17:01:30 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2012/10/EarningsMagnifyingGlass.jpg" width="290" height="140" medium="image" />
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<item>
<title>Can Facebook Balance Privacy With Profit?</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/10/shutterstock_94843657.jpg"><img class="alignright size-full wp-image-101188" style="margin: 10px;" title="shutterstock_94843657" src="http://allfacebook.com/files/2012/10/shutterstock_94843657.jpg" alt="" width="180" height="180" /></a>Facebook&#8217;s most valuable property is also the thing it can&#8217;t afford to sell: personal information. As <a href="http://allfacebook.com/sheryl-sandberg-iab-mixx_b101118" target="_blank">Chief Operating Officer Sheryl Sandberg</a> spoke about advertising and revenue at the IAB MIXX event Tuesday, <a href="http://online.wsj.com/article/SB10000872396390443862604578029450918199258.html" target="_blank"><em>The Wall Street Journal</em></a> went deeper into the internal struggle between the value of Facebook&#8217;s treasure trove of users&#8217; information and its promise to protect it.</p>
<p> <a href="http://allfacebook.com/can-facebook-balance-privacy-with-profit_b101176#more-101176" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Justin Lafferty</dc:creator>
<comments>http://allfacebook.com/can-facebook-balance-privacy-with-profit_b101176#disqus_thread</comments>
<link>http://allfacebook.com/can-facebook-balance-privacy-with-profit_b101176</link>
<guid isPermaLink="false">http://allfacebook.com/?p=101176</guid>
		<category><![CDATA[News]]></category>
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		<category><![CDATA[Applications]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[Data]]></category>
		<category><![CDATA[Datalogix]]></category>
		<category><![CDATA[Erin Egan]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[IAB MIXX]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Privacy]]></category>
		<category><![CDATA[Revenue]]></category>
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		<category><![CDATA[Sheryl Sandberg]]></category>
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		<category><![CDATA[Zynga]]></category>
		<category><![CDATA[Zynga.com]]></category>
<pubDate>Wed, 03 Oct 2012 11:53:38 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2012/10/shutterstock_94843657.jpg" width="290" height="140" medium="image" />
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<item>
<title>Another Analyst Cuts Facebook Stock Price Target</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/09/BusinessmanScissors.jpg"><img class="alignright size-full wp-image-99208" style="margin-left: 10px; margin-bottom: 10px;" title="BusinessmanScissors" src="http://allfacebook.com/files/2012/09/BusinessmanScissors.jpg" alt="" width="269" height="180" /></a>Another analyst lowered his price target for Facebook shares Friday, as Anthony DiClemente of <a title="Analysts Like Facebook’s Long-Term Prospects, But Still Unsure About Mobile Revenue" href="http://allfacebook.com/analysts-post-ipo-facebook-mobile_b93200" target="_blank">Barclays Capital</a> slashed his number from $31 per share to $23, citing concerns over <a title="Report: Twitter U.S. Mobile Ad Revenue Nearly Double That Of Facebook In 2012" href="http://allfacebook.com/emarketer-twitter-us-mobile-ad-revenue_b98957" target="_blank">mobile monetization</a>.</p>
<p> <a href="http://allfacebook.com/barclays-diclemente-cuts-target_b99207#more-99207" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>David Cohen</dc:creator>
<comments>http://allfacebook.com/barclays-diclemente-cuts-target_b99207#disqus_thread</comments>
<link>http://allfacebook.com/barclays-diclemente-cuts-target_b99207</link>
<guid isPermaLink="false">http://allfacebook.com/?p=99207</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Anthony DiClemente]]></category>
		<category><![CDATA[Barclays Capital]]></category>
		<category><![CDATA[Initial Public Offering]]></category>
		<category><![CDATA[IPO]]></category>
		<category><![CDATA[Mark Zuckerberg]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mobile]]></category>
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		<category><![CDATA[Stock Price]]></category>
<pubDate>Fri, 07 Sep 2012 16:07:58 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2012/09/BusinessmanScissors.jpg" width="290" height="140" medium="image" />
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<item>
<title>Report: Twitter U.S. Mobile Ad Revenue Nearly Double That Of Facebook In 2012</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/06/TwitterLogoNew.jpg"><img class="alignright size-full wp-image-91228" style="margin-left: 10px; margin-bottom: 10px;" title="TwitterLogoNew" src="http://allfacebook.com/files/2012/06/TwitterLogoNew.jpg" alt="" width="180" height="180" /></a>Despite Facebook’s increased emphasis on <a title="Myriad Group Pact Helps Facebook Address Mobile, Asian Growth Issues" href="http://allfacebook.com/myriad-group-feature-phones-asia_b98890" target="_blank">building up its mobile revenue</a>, a new forecast from <a title="Report: Facebook Marketers More Concerned With Promoting The Brand Than Racking Up Likes" href="http://allfacebook.com/adage-marketers-brand-promotion-not-likes_b93900" target="_blank">eMarketer</a> predicts that <a title="Syncapse Strengthens Facebook Analytics Offerings With Launch Of Syncapse Analytics Suite" href="http://allfacebook.com/syncapse-analytics-suite_b98947" target="_blank">Twitter</a> will bring in nearly double the mobile revenue of Facebook in the U.S. for the full year of 2012.</p>
<p> <a href="http://allfacebook.com/emarketer-twitter-us-mobile-ad-revenue_b98957#more-98957" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>David Cohen</dc:creator>
<comments>http://allfacebook.com/emarketer-twitter-us-mobile-ad-revenue_b98957#disqus_thread</comments>
<link>http://allfacebook.com/emarketer-twitter-us-mobile-ad-revenue_b98957</link>
<guid isPermaLink="false">http://allfacebook.com/?p=98957</guid>
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<pubDate>Thu, 06 Sep 2012 11:46:28 +0000</pubDate>
  
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<title>Facebook Takes Early Financial Hit, But Execs Believe In Recovery</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/07/image-16.jpeg"><img class="alignright size-full wp-image-95709" style="margin: 10px;" title="image-16" src="http://allfacebook.com/files/2012/07/image-16.jpeg" alt="" width="180" height="180" /></a>Facebook&#8217;s <a href="http://allfacebook.com/2q-earnings-report-opinions_b95658" target="_blank">first quarterly financial report</a> since going public offered some good news and some bad news for the company. The good news? Facebook is continually <a href="http://allfacebook.com/facebook-2q-users_b95681" target="_blank">gaining users, especially on mobile</a>. The bad news? The company took a <a href="http://investor.fb.com/releasedetail.cfm?ReleaseID=695976" target="_blank">major financial hit in stock compensation</a> after the post-initial public offering freefall. But the three executives on Thursday&#8217;s earnings call — Co-Founder and CEO <a href="http://allfacebook.com/zuckerberg-patent_b95297" target="_blank">Mark Zuckerberg</a>, Chief Operating Officer <a href="http://allfacebook.com/sheryl-sandberg-board_b92933" target="_blank">Sheryl Sandberg</a>, and Chief Financial Officer <a href="http://allfacebook.com/facebook-zuckerberg_b82522" target="_blank">David Ebersman</a> — are confident in Facebook&#8217;s future.</p>
<p> <a href="http://allfacebook.com/facebook-second-quarter-report-financials_b95697#more-95697" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Justin Lafferty</dc:creator>
<comments>http://allfacebook.com/facebook-second-quarter-report-financials_b95697#disqus_thread</comments>
<link>http://allfacebook.com/facebook-second-quarter-report-financials_b95697</link>
<guid isPermaLink="false">http://allfacebook.com/?p=95697</guid>
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		<category><![CDATA[Zynga]]></category>
<pubDate>Thu, 26 Jul 2012 20:13:58 +0000</pubDate>
  
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<title>Zynga Scales Back Outlook, Cites &#8216;Challenging Environment&#8217; On Facebook Platform</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/06/ZyngaLogo180x180.jpg"><img class="alignright size-full wp-image-91544" style="margin: 10px;" title="ZyngaLogo180x180" src="http://allfacebook.com/files/2012/06/ZyngaLogo180x180.jpg" alt="" width="180" height="180" /></a>The stock of <a href="http://allfacebook.com/facebook-zynga-numbers_b76204" target="_blank">popular Facebook application developer Zynga</a> has dropped despite growing revenue, which the company reported Wednesday in <a href="http://www.globenewswire.com/newsroom/news.html?d=263440" target="_blank">its second-quarter financial results</a>. Zynga noted that it is scaling back its outlook for the rest of 2012, citing a challenging environment on Facebook&#8217;s platform.</p>
<p> <a href="http://allfacebook.com/zynga-second-quarter-facebook_b95568#more-95568" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Justin Lafferty</dc:creator>
<comments>http://allfacebook.com/zynga-second-quarter-facebook_b95568#disqus_thread</comments>
<link>http://allfacebook.com/zynga-second-quarter-facebook_b95568</link>
<guid isPermaLink="false">http://allfacebook.com/?p=95568</guid>
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		<category><![CDATA[Zynga Poker]]></category>
<pubDate>Wed, 25 Jul 2012 18:04:44 +0000</pubDate>
  
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<title>Facebook Trying To Be More Advertiser-Friendly</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/07/samsung-logo.jpeg"><img class="alignright size-full wp-image-95271" style="margin: 10px;" title="samsung-logo" src="http://allfacebook.com/files/2012/07/samsung-logo.jpeg" alt="" width="180" height="180" /></a>In an effort to gain more advertising money, Facebook has been <a href="http://allfacebook.com/facebook-tests-rotating-ads_b94485" target="_blank">testing ways to place more ads on pages</a>. But the company also is <a href="http://www.ft.com/cms/s/0/b8dbfa74-d4a8-11e1-9444-00144feabdc0.html#axzz21TZZ2J2d" target="_blank">doing what it can to keep its biggest clients happy</a>, especially as Facebook&#8217;s finances come into light with Thursday&#8217;s earnings call.</p>
<p> <a href="http://allfacebook.com/facebook-advertisers_b95266#more-95266" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Justin Lafferty</dc:creator>
<comments>http://allfacebook.com/facebook-advertisers_b95266#disqus_thread</comments>
<link>http://allfacebook.com/facebook-advertisers_b95266</link>
<guid isPermaLink="false">http://allfacebook.com/?p=95266</guid>
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<pubDate>Mon, 23 Jul 2012 16:20:11 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2012/07/samsung-logo.jpeg" width="290" height="140" medium="image" />
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<title>Applifier Impact Connects Facebook Games With More Gamers</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/07/applogo.jpeg"><img class="alignright size-full wp-image-94836" style="margin: 10px;" title="applogo" src="http://allfacebook.com/files/2012/07/applogo.jpeg" alt="" width="180" height="180" /></a>So you&#8217;ve got an awesome Facebook game. <a href="http://allfacebook.com/facebook-games-advertising-2_b93284" target="_blank">How do you go about getting people to play it</a>? Many gamers hate banner ads, so developers have to get creative. That&#8217;s where <a href="http://www.applifier.com/impact/" target="_blank">Applifier Impact</a> comes in. The new product from Applifier finds innovative ways to introduce games to the people who want to play them. Count King.com and <a href="http://allfacebook.com/songpop-facebook-popular-app_b94557" target="_blank">the maker of SongPop</a> among Applifier&#8217;s fans.</p>
<p> <a href="http://allfacebook.com/applifier-impact-facebook-games_b94834#more-94834" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Justin Lafferty</dc:creator>
<comments>http://allfacebook.com/applifier-impact-facebook-games_b94834#disqus_thread</comments>
<link>http://allfacebook.com/applifier-impact-facebook-games_b94834</link>
<guid isPermaLink="false">http://allfacebook.com/?p=94834</guid>
		<category><![CDATA[News]]></category>
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		<category><![CDATA[Targeted Ads]]></category>
<pubDate>Wed, 18 Jul 2012 12:58:21 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2012/07/applogo.jpeg" width="290" height="140" medium="image" />
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<title>Facebook To Increase The Number Of Ads You See — To 10</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/07/shutterstock_106972235.jpg"><img class="alignright size-full wp-image-94088" style="margin: 10px;" title="shutterstock_106972235" src="http://allfacebook.com/files/2012/07/shutterstock_106972235.jpg" alt="" width="180" height="180" /></a>If you felt overloaded <a href="http://allfacebook.com/facebook-ads-2_b75488" target="_blank">seeing up to seven ads in your Facebook window</a>, you might want to stop reading now. According to our sister blog, Inside Facebook, <a href="http://www.insidefacebook.com/2012/07/10/facebook-now-displays-up-to-10-ads-on-a-single-page/" target="_blank">the social network is testing a way to show up to 10 ads</a> at once.</p>
<p> <a href="http://allfacebook.com/facebook-more-side-ads-10_b94077#more-94077" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Justin Lafferty</dc:creator>
<comments>http://allfacebook.com/facebook-more-side-ads-10_b94077#disqus_thread</comments>
<link>http://allfacebook.com/facebook-more-side-ads-10_b94077</link>
<guid isPermaLink="false">http://allfacebook.com/?p=94077</guid>
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<pubDate>Tue, 10 Jul 2012 17:47:31 +0000</pubDate>
  
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