Facebook took its biggest leap yet to connect brands with their ideal customers with its new custom audiences option.
Nimbit, a direct-to-fan commerce and promotion platform tailored toward the music industry, released an update to its promotional tool for Facebook and Twitter that allows its users to reward fans who redeem free-download promotions with automatic thank-you messages featuring product discounts.
Remember SuperPoke!, when you could virtually bake a cake for a friend or throw a sheep at them? A new Facebook game, Gifties, revives the spirit of SuperPoke!, but with real-life payoffs. Now, when you give someone cookies, you might actually give them cookies, which would be delivered to their door. You could even end up giving the gift of a gift cards, flights, or a hotel stay.
Many times, when a Facebook fan posts to a major brand’s timeline or leaves a comment, there’s a minuscule chance of getting a response. Social media solutions company Napkin Labs developed a way to reward users for submitting ideas: Fan Center, which officially launched Wednesday.
Facebook already has a program in place whereby outside hackers can earn cash rewards for reporting bugs. And now, the social network has extended that to its corporate network, marking a first for a large technology company.
Facebook marketing platform Booshaka announced Wednesday that it has raised $1 million in series-A financing and released major updates to its offerings.
Companies leaning on their employees for job referrals during the hiring process is nothing new, but why leave out potential contributors such as trusted former employees, or contacts who work for partners and vendors? That was the thinking behind Zao, which makes its official debut today.
Fox wants to reward its Facebook fans for their “fanitude” by giving them real prizes for supporting a page based on a made-up word.