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Birthday Post App Wins At Facebook Developers World Hack In Austin

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A group from tech agency R/GA traveled to the Facebook Developers World Hack competition in Austin, Texas, hoping to solve a simple problem: what to write on a friend’s timeline on their birthday. Knowing that “Happy birthday!” is entirely passé, the two developers created an application that suggests a more creative post for a friend’s special day. They ended up winning the best mobile application category at the Austin World Hack.

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Facebook Launches Creative Council, Studio Edge

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Two big announcements from Facebook to close out Monday, regarding advertising and Facebook Studio. First, the social network is calling upon some of the leading advertising executives for a think tank session at the Cannes Lions International Advertising Festival in France. Second, Facebook is introducing Facebook Studio Edge, a new program on the Facebook Studio site that updates agencies on Facebook’s latest products and best practices.

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