The shortest distance between two points is a straight line, and in the case of deep links within applications, App Links, an open, cross-platform solution for app-to-app linking introduced by Facebook at its F8 global developer conference in San Francisco Wednesday, bypasses mobile browsers as part of its straight line.
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The ability to share tunes and discuss them with friends is a favorite feature among users of music streaming services, which explains why Spotify has amassed one million users from Facebook since announcing the integration last week.