Roadshow

Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!

Star Emerges At Facebook: Product VP Chris Cox

ChrisCoxIPORoadShowVideo

It’s not Facebook Co-Founder and Chief Executive Officer Mark Zuckerberg who is gobbling up the spotlight in the social network’s initial public offering video roadshow in the role of master storyteller. Nor is it Chief Operating Officer Sheryl Sandberg. If you guessed Chief Financial Officer David Ebersman, you guessed wrong. Instead, Vice President of Product Chris Cox steals the show.

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