Could Facebook be aiming to fill the void that will be left when Google Reader is shuttered at the end of June? Developer Tom Waddington thinks so, based on evidence he spotted in the social network’s code.
Last week, the owner of a social media consultancy contacted me via LinkedIn to ask for tips on “articulating her Facebook pitch” to prospective clients. She has many clients, she said, who aren’t convinced that they need to have a presence on what is still the most popular social network. This woman clearly knows her stuff, so her inquiry made me realize that even though Facebook has such a dominant presence, many businesses still do not see its full potential.
The importance of photos for brands on Facebook seeking to increase engagement cannot be disputed, and developer Ektagon came up with a way to ensure that links to blogs’ RSS feeds on the social network are not left without images.