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Adobe Debuts Updated Media Optimizer, New Analytics Features, Experience Manager Communities

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Adobe added to its already-robust social marketing offerings with several announcements at its Adobe Summit EMEA 2014 digital marketing conference in London, including a beefed-up new release of Adobe Media Optimizer, new features for the Adobe Analytics portion of its Adobe Marketing Cloud, and the introduction of Adobe Experience Manager Communities designed around social learning and field/channel enablement.

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How Postano 2.0 Brings Content From Facebook, Other Social Networks To Life On Multiple Screens

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Late last month, Postano, the social platform from application-development-solutions provider TigerLogic, described how universities have tapped its system to collect and curate content from Facebook, Instagram, Twitter, Vine, and other social networks, and display that content on large screens during sporting events. Wednesday, Postano introduced Postano 2.0.

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What Should Brands On Facebook Be Concerned About?

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There are too many Facebook pages and other social media accounts owned by or connected to brands, too many people with administrator privileges, and too many applications granted permission to access those social media accounts. Those were the main concerns discussed by Social iQ Networks Co-Founder and CEO Devin Redmond during “Protect Your Brand Pages,” a panel at the AllFacebook Marketing Conference in New York Wednesday.

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