Sam Lessin

Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!

Facebook’s Director Of Engineering Talks About Location, Context, Future

shaver

Location has increasingly become a key tenant of Facebook, especially as the site grows on mobile. Users love to check in to cool places and take photos, giving Facebook some context as to what a person is doing. Robert Scoble, the startup liaison officer at Rackspace and social media expert, sat down recently with Facebook Director of Engineering Mike Shaver to talk about how important location is to the site, as well as how the company will adapt with emerging technology.

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