Customer service via social channels such as Facebook and Twitter, once considered an afterthought by most companies, has exploded of late, with Conversocial Co-Founder and CEO Joshua March telling AllFacebook in an interview, “Over the past year, 2012, so many people woke up. Suddenly, every company we spoke with understood that social customer service was important.”
Facebook marketing outfit TabSite is already done with its list for the upcoming holiday season. However, the list is not a shopping list, but rather a checklist for how brands and retailers should approach the most important time of their year.
Those who manage Facebook pages can often use all the help they can get. The social network announced two things Tuesday to aid page administrators: the newest version of Pages Manager for iOS devices is in the Apple App Store, and the site has launched a feedback panel so managers can share what works and what needs to be fixed.
When Facebook added the ability for page administrators to schedule posts in advance in late May, one feature it was lacking was the ability to do so for multiple pages from one dashboard. FaceItPages came up with a solution.