Facebook will maintain a strong presence at the 11th annual Advertising Week gathering in New York starting Sept. 29, returning as a sponsor and participating in several panels.
Facebook returns as a sponsor of Advertising Week, which is set for Sept. 23 through 27 in New York, and several executives from the social network will be featured on panels during the event.
Facebook Exchange Product Marketing Manager Scott Shapiro will host a Marketing Talks Live on the Facebook Studio page, where he will discuss how desktop link page post ads in FBX can help brands tap into Facebook’s News Feed.
Facebook Exchange Product Director Antonio Garcia-Martinez announced in a post on his Facebook page that Tuesday was his last day at the company, and he said in an interview that he remained confident about the social network’s future.
Facebook formally announced Thursday that its Facebook Exchange real-time-bidding ad-purchase platform is out of beta, and the social network began allowing its FBX partners to release results they have achieved via the platform.