Facebook users: Have you noticed ads on Facebook promoting Facebook itself? Facebook Head of Brand Marketing Rebecca Van Dyck and Executive Creative Director Scott Trattner spoke with Cotton Delo of Ad Age about the campaign.
Starting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!
Facebook’s new executive creative director brings a hint of Apple, as Scott Trattner, who held the same title at TBWA/Media Arts Lab, which focused on advertising for Apple, is now on board at the social network.