Predictive media-optimization-technology provider Kenshoo, a Facebook Strategic Preferred Marketing Developer, examined key metrics and benchmarks for paid search and social advertising in the first quarter.
New Esquire Network series “Lucky Bastards” debuts at 10 p.m. Wednesday, but Facebook users didn’t have to wait to see the first episode of the new original series, as the network posted in in three segments on its Facebook page: here, here, and here.
Facebook appears to have redesigned the layout for searches for places in Graph Search, and the new look includes a “Text Me Directions” feature, where users can request that directions to places listed in Graph Search results be sent to their mobile phones via text message.
“We’re trying to instill in kids a lifelong love of travel. We want to help them become global citizens.” This was how Co-Founder and Co-CEO Amy Norman described the thinking behind startup media company Little Passports, which has tripled its customer base over the past six months with the help of advertising on Facebook.
In our own version of A Look Back on Facebook, we had the opportunity to sit down with Franco Puetz around this time last year. He shared his take on social strategy and how he handles his campaigns. Let’s look at how his predictions did, and how strategies have evolved.
On the same day that Facebook released Paper, its new iPhone application, New York-based startup FiftyThree posted a statement on its website urging Facebook to change the app’s name, since it launched its own, well-established Paper app in March 2012.
Facebook Co-Founder and CEO Mark Zuckerberg cited Graph Search and trending topics in response to a question during the company’s fourth-quarter earnings call about his thoughts on real-time information and news as it relates to public content.