Search Engines

Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Four Reasons Why Google Doesn’t Care If Facebook Wins The Social Media Wars

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Facebook is winning the social media wars. But Google isn’t worried. According to Chief Executive Officer Larry Page, Google Plus has more than 100 million active users. Facebook, meanwhile, has more than 900 million active monthly users. Google Plus has a little more than 10 percent of Facebook’s reach, and its users spend a mere 3.3 minutes per month on the search engine giant’s social network, compared with the average Facebook user’s eight hours.

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