Sheryl Sandberg

Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Facebook Insiders Exercise RSUs, Sell Shares

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Facebook Chief Technology Officer Mike Schroepfer, Vice President of Business and Marketing Partnerships David Fischer, Chief Product Officer Chris Cox, Chief Operating Officer Sheryl Sandberg, Chief Financial Officer David Wehner, VP and General Counsel Colin Stretch, Chief Accounting Officer Jas Athwal and Director Susan Desmond-Hellmann detailed their trading activities with regards to exercising restricted stock units and selling off shares in the company in Form 4 filings Tuesday with the Securities and Exchange Commission.

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How Many Facebook Users Have Taken The ALS Ice Bucket Challenge?

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People all over Facebook are soaking themselves with ice water to bring awareness to ALS — including Facebook CEO Mark Zuckerberg and Chief Operating Officer Sheryl Sandberg. But how widespread has this been? Facebook released statistics Friday, showing that 15 million people across the social network have posted about, commented or liked a post related to the ALS Ice Bucket Challenge. People have also posted more than 1.2 million videos.

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Through Facebook Fit, Facebook Meets Small Business Owners Face-to-Face

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For the average Facebook marketer, the company can seem … faceless. Facebook is working to change that. The social network concluded a nationwide tour at its headquarters in Menlo Park, Calif., Tuesday, where it met with small business owners and entrepreneurs: Facebook Fit. In addition to hearing from small business experts and Facebook Director of Small Business Dan Levy, attendees got one-on-one help regarding their marketing situations. This in-person interaction is something Facebook wants to do more of.

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