Facebook is continuing its test of offers, this time creating a “Remind Me” button on the mobile News Feed. According to sister site Inside Facebook, some users are seeing such a button, which allows users to save offers for later. This helps create conversions on offers, since many people are still uneasy with purchasing items via mobile.
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A new version of offers being tested by Facebook is aimed at giving users more options, such as the choice of redeeming the offers immediately or receiving reminder emails and notifications prior to the expirations of the promotions.