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Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!

Will Facebook’s Revamped News Feed Kill Brands’ Reach?

ClimbingToPiggyBank

The redesigned News Feed Facebook announced Thursday is a beautiful, visually rich design with some borrowed elements from mobile user experience that helps create a smooth, clean experience. But you already read all about it. In an ideal world, a richer and more engaging News Feed is good news for brands, which can benefit from higher engagement on their already mostly visual posts. But there is always a “but.”

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