Facebook finally began officially addressing concerns about the permissions and privacy settings in its Messenger applications, with some mobile users seeing posts atop their News Feeds titled, “Messenger: Myths vs. Facts,” containing a “Learn More” button that brings users to a post by Peter Martinazzi, a product manager on the Messenger team.
Facebook announced a new addition to its ad-targeting options with the aim of helping advertisers that are seeking to engage users in high-growth countries, as the social network is now allowing brands to target based on the network connections — 2G, 3G or 4G — they use most often when accessing Facebook.
Facebook continues to make strides in becoming the “cross-platform platform,” as today the company announced a way to track performance of advertising across devices. This will enable advertisers to see how people are balancing desktop, mobile and tablet before they make a conversion.
Electronic payments provider Square, one of Facebook’s partners in its Facebook Fit initiative for small and midsized businesses, provided five tips for businesses eyeing electronic payments in a post on the Facebook for Business page.
The Internet is the ideal channel through which to publish and circulate photos and videos of atrocities, and it is a place where citizens can organize to better resist and overthrow their oppressors — that is, provided they can gain access to the Internet. Enter Facebook and Google, which are working independently on two similar projects to enable free, uncensored Internet access from the sky.
What difficulties did Engineering Manager for Paper Scott Goodson and his team encounter while developing the social network’s recently introduced iPhone application, and how did they overcome those difficulties? Goodson offered a behind-the-scenes peek in a post on the Facebook Engineering blog.
Social media news aggregation and analysis platform NewsWhip relaunched its website to bring users the most shared stories via Facebook and Twitter from countries including the U.S., U.K., Ireland, Australia, Germany, France, and Spain.
With Facebook usage via multiple devices becoming the norm, rather than the exception, the social network commissioned a study by international market research agency GfK to learn more about how users are interacting via desktops/laptops, smartphones, and tablets.
Gone are the times of toting around a massively bulky cell phone. Today, wherever you turn, everyone — even children — is on a sleek, elegant smartphone that has the capacity to do many of the things our computers can do. From texting, browsing the Web, reading emails, etc., people are increasingly using their phones for complicated task, and Facebook is set to maximize from this trend, attracting even more online retailers.
Facebook launched a new ad product aimed at helping brands target its approximately 23 million Hispanic U.S. monthly active users, dedicated U.S. Hispanic brand offers, and the social network also announced that it opened an office in Miami to serve agencies and advertisers that focus on Hispanic consumers.