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Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Bolt CEO to Instagram: Please Don’t Steal Our Name

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Facebook’s tendency to brand its new applications and features with names that are already in use in the tech sector appears to have been adopted by its Instagram unit, as well, as Andrew Benton, co-founder and CEO of mobile voice app Bolt, penned a blog post in the form of a “Dear Instagram” letter to the Facebook-owned photo- and video-sharing network over its apparent plans to launch a photo-messaging app called Bolt.

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Facebook’s Launch Of Video-Sharing App Slingshot Appears Imminent After App Store Sightings

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The video-sharing application and Snapchat competitor that was first reported by Financial Times last month appears to be ready to “Slingshot” itself onto the iTunes App Store, as TechCrunch, The Verge, and sister blog Inside Facebook all caught glimpses of a listing for the new Slingshot app before Facebook began to remove it from the App Store, and AllFacebook spotted it on the App Store page for Malaysia (still live at the time of this post, with a release date of June 10).

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