Facebook ad-management system Social Ads Tool announced a new feature that automatically creates and runs Facebook ads for selected page posts.
Social Ads Tool
Facebook ad-management system Social Ads Tool introduced optimized CPM (cost per impression) bidding, which allows brands to take advantage of Facebook’s internal bidding and ad delivery system and focus their attention on certain metrics.
Social Ads Tool addressed the new action items available to advertisers via Facebook’s open graph with its launch of Action Specs targeting.
Facebook ad-management system Social Ads Tool is now a little more portable, having released an Android app that brings its budget, bidding, and status editing functions to devices on that platform.
Facebook ad managers looking to dive deeper into analytics can now dive down to the keyword level with Word Stats from Social Ads Tool.