Social Readers - AllFacebook

Which Brands’ Facebook Apps Are Tops In MAUs?

David Cohen — Mon, 20 May 2013 15:15:23 +0000

The Ad Makeover application from Dove blows away the competition among apps from brands on Facebook in terms of monthly active users, far outdistancing the second-place app, Windows 8 from Microsoft, according to a new report on brand apps from social benchmarking platform Unmetric.

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Facebook Actually Does Help Deliver News

Justin Lafferty — Mon, 18 Mar 2013 14:54:55 +0000

Maybe Co-Founder and CEO Mark Zuckerberg’s comparison of News Feed to a personalized newspaper wasn’t too far off. According to the Pew Research Center’s State of the News Media 2013 report, Facebook is a key way that news outlets such as The Huffington Post, The Daily Mail, and Yahoo reach their readers. The report notes that major U.S. news sites get an average of 9 percent of their traffic from Facebook, compared with 4 percent when measured 15 months ago.

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‘The Guardian’ To Pull The Plug On Its Facebook Social Reader App

David Cohen — Fri, 14 Dec 2012 13:16:53 +0000

U.K. newspaper The Guardian will pull the plug on its Facebook social reader application Monday, sending users who click on its links on the social network directly to its website, rather than to pages within Facebook.

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Facebook Testing News Feed Module Revealing Most Shared Stories From Social Readers

David Cohen — Tue, 20 Nov 2012 17:01:29 +0000

Facebook appears to be testing yet another new module in its news feed, this time aggregating the most shared content from social reader applications such as that of The Washington Post.

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Janrain Rolls Out One-Click Sharing To Facebook As Alternative To Social Reader Apps

David Cohen — Thu, 04 Oct 2012 11:53:42 +0000

User-management solutions provider Janrain tapped Facebook’s open graph technology to launch one-click sharing, allowing users to contextually share activities from brands’ websites, either automatically or via a single click.

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New Social Reader Apps Allow ‘Men’s Health,’ ‘Women’s Health’ Readers To ‘Get More’

David Cohen — Tue, 11 Sep 2012 13:17:48 +0000

Readers of Rodale magazines Men’s Health and Women’s Health who want more can now “Get More,” as the publications launched respective Facebook social reader applications under that name.

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Facebook Doubles Up On Trending Articles

Justin Lafferty — Fri, 17 Aug 2012 19:49:25 +0000

Remember trending articles? They’re back, and bigger than ever. Facebook has been testing ways to give trending articles more prominence in news feeds and the latest incarnation is to have two trending articles stacked on top of each other. Previously, users would scroll sideways through trending articles.

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ShareThis’ ShareNow Allows Publishers, Bloggers To Easily Share Content To Facebook

David Cohen — Thu, 19 Jul 2012 11:00:33 +0000

Publishers and bloggers looking to take advantage of Facebook’s timeline and other social networks now have a new weapon in their arsenal from ShareThis , ShareNow, which launched in beta Thursday.

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Facebook: The End Of The Beginning

Guest Writer — Wed, 13 Jun 2012 11:31:30 +0000

Facebook’s initial public offering is a milestone in the evolution of not only social media, but media itself. Fairly or unfairly, Facebook is the lightning rod, the proxy, for the broader discussion about how fast consumer behavior is changing through our increasingly frictionless ability to share and socialize.

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The Pitfalls Of Facebook Dependency

Julie D. Andrews — Wed, 09 May 2012 16:21:03 +0000

There is a lesson to be learned from reports earlier this week about certain Facebook social reader applications shedding users by the thousands: Don’t invest in a product or develop one just on the basis of popularity on Facebook. That’s because there’s a master magician pulling the strings, or, in this case, directing the flow of traffic, and that is the social network itself.

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‘WaPo,’ ‘Guardian’ Social Readers Bleeding Users

David Cohen — Mon, 07 May 2012 18:28:51 +0000

Do you remember all the stories about the success of Facebook social readers, including those of The Washington Post and The Guardian? Stop the presses.

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SocialAppsHQ Debuts Social Reader For Facebook

David Cohen — Wed, 02 May 2012 13:05:00 +0000

Facebook tab developer SocialAppsHQ incorporated some of the functionality of social reader applications for Facebook into its new tab app, aptly named Social Reader.

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Facebook Tests Another Social Sharing Icon

David Cohen — Tue, 01 May 2012 12:52:53 +0000

Facebook continues to experiment with ways to indicate to users that social content is being shared, with some users seeing a new icon that alerts them if clicking the link will lead to stories being posted on their news feeds.

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Facebook Tests Ways To Clarify Social Sharing

David Cohen — Fri, 13 Apr 2012 15:34:04 +0000

One of the biggest concerns about using social readers is users’ confusion over whether or not content is being shared, and Facebook appears to be testing a solution to that issue.

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