Facebook offered more details on a targeting field for custom audiences that it introduced at its Facebook Mobile DevCon 2013 in London earlier this month: app user ID, which was included in its latest software-development kits.
Lisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here. 
Facebook used its Facebook Mobile DevCon 2013 event in New York Thursday to announce that 81 of the 100 top-grossing iOS applications, 70 of the 100 top-grossing Android apps, 82 of the 100 top-grossing iOS games, and 75 of the 100 top-grossing Android games are integrated with the social network, and to introduce three new mobile products: easier integration of Open Graph on mobile, an improved login with Facebook, and a new software-development kit for iOS.
Recently, eMarketer announced that mobile Facebook advertising now receives more mobile display advertising dollars than any other network or platform, including major players like Google. Here are five ways to master mobile advertising on Facebook if you’re late to the game.
Facebook announced the release of new software-development kits for the iOS and Android platforms, announcing in a post on its developer blog that version 3.2.1 of Facebook SDK for iOS and version 3.0.1 of Facebook SDK for Android are now available for download.
Facebook continues to pursue engagement with the mobile developer community, announcing the launch of its Facebook Mobile DevCon 2013 series of “highly technical” gatherings, initially taking place in three cities in the coming weeks.
Facebook Monday released a new version of its software-development kit for iOS, iOS SDK 3.2, and the social network also revamped its iOS developers’ center, in an effort to ease the process for developers creating Facebook-integrated iOS applications.
Facebook said that it is focused on Android, and the site Thursday launched one of its biggest updates for developers of mobile applications: Facebook SDK 3.0 Beta for Android. The updates to the SDK program make it easier for developers to create engaging experiences for Android users.
When is a test no longer a test? When Facebook officially confirms it. The social network announced that the mobile application install ads it introduced in beta in August are now available to all developers, complete with the “install now” call to action first noticed by ESPN Senior Vice President of Product Development Ryan Spoon and reported by sister blog Inside Facebook.
Facebook released its new software development kit with support for the social network’s integration into Apple’s iOS 6, Facebook SDK 3.1 for iOS.
Operation Developer Love, indeed: Facebook continues to announce features aimed at aiding developers, introducing new documents covering third-party plugins and third-party software-development kits.
