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Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!

How to Duplicate Facebook’s Hacktober

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October is an important month for cybersecurity at Facebook. Not only is it National Cyber Security Awareness Month – it is also the month when the social network holds Hacktober, its annual, monthlong initiative to build and maintain a security-aware culture. Director of security operations Jennifer Henley shared tips for other companies looking to duplicate Hacktober in a note on the Facebook Security page.

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50 Ways to Lose Your Facebook Followers

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Building up a following on Facebook is an intricate balance between posting things of interest, fostering engagement and giving your followers a reason to keep you in their News Feeds. It is a delicate house of cards — and the wrong social media wind can bring destruction. And like the Paul Simon song, “50 Ways to Leave Your Lover,” there are probably that many ways and more to drive all that traffic AWAY from your page. Let’s explore a few that you may be missing:

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