Every Franklin spent on Facebook advertising has 35 times the reach of comparable spending on Google.
Mediabistro Event Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here.
The group buying startup Chompon has calculated the value of a Facebook posting in driving social shopping — at $14, it’s nearly three times what a Tweet is worth. And likes are worth $8.