Every Franklin spent on Facebook advertising has 35 times the reach of comparable spending on Google.
Starting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!
The group buying startup Chompon has calculated the value of a Facebook posting in driving social shopping — at $14, it’s nearly three times what a Tweet is worth. And likes are worth $8.