Facebook Chief Technology Officer Mike Schroepfer and Director of Engineering Jocelyn Goldfein discussed the social network’s efforts to recruit female engineers and the challenges involved while speaking at the she++ conference at Stanford University this weekend.
Lisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here. 
March has been a busy month for Facebook Chief Operating Officer Sheryl Sandberg, as her book, Lean In: Women, Work, and the Will to Lead, will be released Monday, but first, she announced the formation of the Lean In online community Wednesday in a post on the group’s Facebook page.
The reach achieved by posts from Facebook pages has been the hot topic of late, with reporter Nick Bilton of The New York Times helping to bring the issue to the forefront. But how many of Facebook users’ friends actually see their posts, on average? About one-third, according to a study by the Facebook Data Science Team and the human-computer interaction group at Stanford University’s computer science department.
