Email marketers: Don’t forget about Facebook. According to email marketing firm GetResponse, 91.3 percent of your counterparts who include social sharing icons in their campaigns incorporate Facebook.
Flowd, a social network for music fans, claims that artists in its community experience engagement rates 350 percent higher than those of Facebook. But when comparing numbers with a social network with more than 800 million users, a little perspective is necessary.
The U.S. ranks first for having the largest percentage of the population using social media, yet the country doesn’t make the top ten for the amount of time spent per person using the technology.
For the second year in a row, Americans visited Facebook more than any other website.
Facebook released a ranking of its most popular games for 2011, and among other surprises, Playdom’s Gardens of Time topped the list.
Los Angeles International Airport ranks as the most social out of the world’s airports, based on the number of check-ins to Facebook and other geolocation services.
Jesus Daily leads our list of the most engaging Facebook pages, followed by motivational speaker Mario Teguh and a host of non-U.S. pages, including ones for soccer and religion.
Advertisements on Facebook get much higher levels of engagement than the average website’s ads do.
In game-changing strategic partnership, comScore, the trusted digital measurement go-to embarks on strategic partnership with Buddy Media, Inc., the social software giant.
Zynga shows no signs of slowing down, and the developer’s newest hit kicks off December on top of the countdown. The real story though, is the advancement of the social news applications that continue to gain steam after noteworthy finishes last Wednesday.
